Military strategy and it's [i.e.] its use in competitive strategy with reference to the Nelson Mandela Metropole automotive industry

Fouché, Craig

Title: Military strategy and it's [i.e.] its use in competitive strategy with reference to the Nelson Mandela Metropole automotive industry
Creator: Fouché, Craig
Subject: Strategic planning -- South Africa -- Nelson Mandela Metropole
Subject: Automobile industry and trade -- South Africa -- Nelson Mandela Metropole
Subject: Competition
Date Issued: 2005
Date: 2005
Type: Thesis
Type: Masters
Type: MBA
Identifier: vital:8542
Identifier: http://hdl.handle.net/10948/177
Identifier: Strategic planning -- South Africa -- Nelson Mandela Metropole
Identifier: Automobile industry and trade -- South Africa -- Nelson Mandela Metropole
Identifier: Competition
Description: Presently in the South African automotive industry competition is becoming more fierce. It is becoming more important for companies to concentrate on thier competitive strategies to ensure that they remain competitive in this industry. Military strategy techniques have always been successful in defeating an anemy opponent. An enemy in a military sense could be considered as a competitor in a business sense. There is currently a potential for an improvement of the competitive strategies that South African organisations, in particular the South African automotive industry uses to remain competitive. Military strategists such as Sun Tzu and Carl von Clausewitz have provided valuable strategy theories and philosophies to many military institutions. Military strategies such as Attrition and Maneuver have long been used by these institutions in battle to defeat the enemy. Military strategies could provide the edge that companies ranging from manufacturers, suppliers of components and dealerships need, to remain competitive in the automotive industry.
Format: 144 leaves
Format: pdf
Publisher: Nelson Mandela Metropolitan University
Publisher: Faculty of Business and Economic Sciences
Language: English
Rights: Nelson Mandela Metropolitan University

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