A strategy for the implementation of e-business and e-commerce to achieve a competitive advantage in the textile industry

Title: A strategy for the implementation of e-business and e-commerce to achieve a competitive advantage in the textile industry
Creator: Futcher, Shane Henry
Subject: Electronic commerce
Subject: Competition
Subject: Textile industry
Date Issued: 2003
Date: 2003
Type: Thesis
Type: Masters
Type: MBA
Identifier: vital:10886
Identifier: http://hdl.handle.net/10948/140
Identifier: Electronic commerce
Identifier: Competition
Identifier: Textile industry
Description: The research problem addressed in this study was to determine what is required for e-business and e-commerce to have an impact on the Textile Industry in the Nelson Mandela Metropolitan. To achieve this objective, a literature study was done to identify what strategies were needed and how e-business and e-commerce would enhance the relationships between the organisations, suppliers and customers. An empirical study was conducted to ascertain what the managers within the Textile Industry know about e-commerce and e-business and the role they have or could play within their industry.
Format: 119 leaves
Format: pdf
Publisher: Port Elizabeth Technikon
Publisher: Faculty of Management
Language: English
Rights: Nelson Mandela Metropolitan University

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