- Title
- Criteria for effective short-term rental business venture property selection in Nelson Mandela Bay
- Creator
- Theunissen, Melanie
- Subject
- Real estate investment -- Rental property -- South Africa
- Subject
- Property investment -- Real estate business -- South Africa
- Subject
- Small business -- Management
- Date Issued
- 2024-12
- Date
- 2024-12
- Type
- Master's theses
- Type
- text
- Identifier
- http://hdl.handle.net/10948/69890
- Identifier
- vital:78143
- Description
- Short-term rental (STR) accommodations thrive in the online sharing economy and are influenced by market trends and regulations and vary in location. Success hinges on careful planning, continuous management and fulfilling guest expectations. There is limited research on the types of properties that succeed in the STR business. Additionally, STR’s are regulated, competitive and entail financial planning which can offer both lucrative income potential and high expenses. This treatise is an effort to evaluate the criteria for property selection for STR’s as a business in Nelson Mandela Bay. The research approach for this study is positivistic. A literature review has been conducted to determine the existing status of STR studies relating to the business industry. The literature review allowed the formation of criteria which was tested with quantitative methods consisting of data collection, a questionnaire and an analysis of the statistics. This assessment clearly supported STR as a viable business venture. Based on the research study, criteria were created to help STR owners select the right property for STR. The four main considerations in STR accommodation business in this criteria framework included location, type and size of the property, features and amenities and safety and security. The research confirmed that in the STR market, these variables are proposed as key focal point for business owners to focus on and to positively affect the types of property that are purchased to grow the STR business. As a result, create favourable bottom line returns. In agreement with the literature that is reviewed and the outcomes of this treatise, by effectively addressing the criteria, the business owners of STR’s will create a criteria model that is helpful to purchase the most suitable property for a STR business. Certain key findings from the research found it to be true that you can improve property selection decision making through the identification of relevant criteria that can assist STR business investors and managers. It is proposed that the criteria is examined to provide further advancement to the STR industry. The recommendations include further improving the criteria by providing additional information about the STR business behaviours connected to each variable and increasing the scope of the study to more than just one sample from mainly the Eastern Cape in South Africa.
- Description
- Thesis (MBA) -- Faculty Business and Economic Sciences, Business School, 2024
- Format
- computer
- Format
- online resource
- Format
- application/pdf
- Format
- 1 online resource (126 pages)
- Format
- Publisher
- Nelson Mandela University
- Publisher
- Faculty of Business and Economic Sciences
- Language
- English
- Rights
- Nelson Mandela University
- Rights
- All Rights Reserved
- Rights
- Open Access
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