A critical analysis of representations of disability on South African public university websites
- Authors: Ndayi, Viwe
- Date: 2024-12
- Subjects: People with disabilities in mass media , Web sites , Public universities and colleges -- South Africa
- Language: English
- Type: Master's theses , text
- Identifier: http://hdl.handle.net/10948/70368 , vital:78343
- Description: Since the end of apartheid in South Africa in 1994, the dominant discourses in South African higher education have pertained to redressing historical injustices and imbalances. Digital media are among the tools that have been used to communicate, promote and advance transformation in higher education. However, when compared to race and gender, there have been minimal attempts to problematise the representation of disabilities on higher education media platforms. This potentially leaves a substantial number of students, prospective students, their parents and support systems, on the outside of institutional processes that seemingly aim to create a sense of unity and belonging. The process potentially renders persons with disabilities as either invisible or represented in ways that are often uncritically imposed from dominant discourses about disability. This study aimed to determine how disabilities are represented on South African public university websites. The analysis of the representational dynamics in these virtual spaces during the National Disability Rights Awareness Months in 2019 and 2020, sought to contribute to the expansion of the discourses about disability in the South African higher education sector. Although data were collected from all 26 of the public universities in South Africa, only 13 included disability-related content during the awareness months. Therefore, the findings reflect website representations from these 13 public universities. The representations of the provisions of reasonable accommodations to students with disabilities was found to be a dominant frame that the universities used to represent disabilities on their websites. Photographs, illustrations and textual content, worked together to construct a representation pattern about disability as that which requires reasonable accommodations, and that must be researched, designed and provided for by (other) members of the university community. This study draws attention to the under-theorisation of disability in higher education and the need for critical engagement with institutional media representations of disabilities in higher education. , Thesis (MA) -- Faculty of Humanities, School of Language, Media and Communication, 2024
- Full Text:
- Date Issued: 2024-12
- Authors: Ndayi, Viwe
- Date: 2024-12
- Subjects: People with disabilities in mass media , Web sites , Public universities and colleges -- South Africa
- Language: English
- Type: Master's theses , text
- Identifier: http://hdl.handle.net/10948/70368 , vital:78343
- Description: Since the end of apartheid in South Africa in 1994, the dominant discourses in South African higher education have pertained to redressing historical injustices and imbalances. Digital media are among the tools that have been used to communicate, promote and advance transformation in higher education. However, when compared to race and gender, there have been minimal attempts to problematise the representation of disabilities on higher education media platforms. This potentially leaves a substantial number of students, prospective students, their parents and support systems, on the outside of institutional processes that seemingly aim to create a sense of unity and belonging. The process potentially renders persons with disabilities as either invisible or represented in ways that are often uncritically imposed from dominant discourses about disability. This study aimed to determine how disabilities are represented on South African public university websites. The analysis of the representational dynamics in these virtual spaces during the National Disability Rights Awareness Months in 2019 and 2020, sought to contribute to the expansion of the discourses about disability in the South African higher education sector. Although data were collected from all 26 of the public universities in South Africa, only 13 included disability-related content during the awareness months. Therefore, the findings reflect website representations from these 13 public universities. The representations of the provisions of reasonable accommodations to students with disabilities was found to be a dominant frame that the universities used to represent disabilities on their websites. Photographs, illustrations and textual content, worked together to construct a representation pattern about disability as that which requires reasonable accommodations, and that must be researched, designed and provided for by (other) members of the university community. This study draws attention to the under-theorisation of disability in higher education and the need for critical engagement with institutional media representations of disabilities in higher education. , Thesis (MA) -- Faculty of Humanities, School of Language, Media and Communication, 2024
- Full Text:
- Date Issued: 2024-12
A critical discourse analysis of Nelson Mandela University’s Facebook page: a case of transformational communication
- Authors: Ndayi, Viwe
- Date: 2018
- Subjects: Facebook (Electronic resource) , Online social networks Internet marketing Communication in management Nelson Mandela University Metropolitan University -- Communication
- Language: English
- Type: Thesis , Masters , MA
- Identifier: http://hdl.handle.net/10948/32815 , vital:32366
- Description: The South African Department of Higher Education and Training (DHET) calls for all Higher Education Institutions (HEIs) to develop, execute and establish strategies for achieving transformed racial truths - inside and outside the classroom. In HEIs, the social media platform, and most particularly, Facebook, is increasingly being used as a platform to critically and rigorously engage students and universities. The study presents Facebook as a social media platform that can contribute towards the transformation agenda. To illustrate this, the Nelson Mandela University was used as a single case study. Using a qualitative research approach, Critical Discourse Analysis (CDA) was used to analyse the Facebook posts that were shared by the university in 2015. This was done in consideration of the national Higher Education transformation themes, the university’s Vision 2020 strategic goals, as well as the university’s values. It was found that the institution partially uses the platform to address transformation. In addition to this, it was found that race representation for posts relating to excellence, student recruitment and protests reinforce race-based stereotypes. To address the gaps, the study recommends that the university includes posts that enhance engagement, race literacy, and race representation. The study contributes to the developing literature on the use of social media towards race transformation in South African HEIs.
- Full Text:
- Date Issued: 2018
- Authors: Ndayi, Viwe
- Date: 2018
- Subjects: Facebook (Electronic resource) , Online social networks Internet marketing Communication in management Nelson Mandela University Metropolitan University -- Communication
- Language: English
- Type: Thesis , Masters , MA
- Identifier: http://hdl.handle.net/10948/32815 , vital:32366
- Description: The South African Department of Higher Education and Training (DHET) calls for all Higher Education Institutions (HEIs) to develop, execute and establish strategies for achieving transformed racial truths - inside and outside the classroom. In HEIs, the social media platform, and most particularly, Facebook, is increasingly being used as a platform to critically and rigorously engage students and universities. The study presents Facebook as a social media platform that can contribute towards the transformation agenda. To illustrate this, the Nelson Mandela University was used as a single case study. Using a qualitative research approach, Critical Discourse Analysis (CDA) was used to analyse the Facebook posts that were shared by the university in 2015. This was done in consideration of the national Higher Education transformation themes, the university’s Vision 2020 strategic goals, as well as the university’s values. It was found that the institution partially uses the platform to address transformation. In addition to this, it was found that race representation for posts relating to excellence, student recruitment and protests reinforce race-based stereotypes. To address the gaps, the study recommends that the university includes posts that enhance engagement, race literacy, and race representation. The study contributes to the developing literature on the use of social media towards race transformation in South African HEIs.
- Full Text:
- Date Issued: 2018
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