- Title
- A strategy for the implementation of e-business and e-commerce to achieve a competitive advantage in the textile industry
- Creator
- Futcher, Shane Henry
- Subject
- Electronic commerce
- Subject
- Competition
- Subject
- Textile industry
- Date Issued
- 2003
- Date
- 2003
- Type
- Thesis
- Type
- Masters
- Type
- MBA
- Identifier
- vital:10886
- Identifier
- http://hdl.handle.net/10948/140
- Identifier
- Electronic commerce
- Identifier
- Competition
- Identifier
- Textile industry
- Description
- The research problem addressed in this study was to determine what is required for e-business and e-commerce to have an impact on the Textile Industry in the Nelson Mandela Metropolitan. To achieve this objective, a literature study was done to identify what strategies were needed and how e-business and e-commerce would enhance the relationships between the organisations, suppliers and customers. An empirical study was conducted to ascertain what the managers within the Textile Industry know about e-commerce and e-business and the role they have or could play within their industry.
- Format
- 119 leaves
- Format
- Publisher
- Port Elizabeth Technikon
- Publisher
- Faculty of Management
- Language
- English
- Rights
- Nelson Mandela Metropolitan University
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