Insight into the influence of the internet on the buying behaviour of new car customers during their decision-making process
- Authors: Dlamini, Andile
- Date: 2020
- Subjects: Consumer behavior -- South Africa , Decision making Electronic commerce
- Language: English
- Type: Thesis , Masters , MBA
- Identifier: http://hdl.handle.net/10948/50502 , vital:42205
- Description: The study investigates the influence of the internet on the buying behaviour of new cars customers during their decision-making process. The advent of the internet has transformed the manner customers search for information to support their purchase decision making process. The traditional purchase process for new cars has been impacted by the growth of the internet and other related digital technologies like mobile phones particularly smartphones. The ease of access to the internet has empowered consumers by promoting market transparency which has allowed customers to have influence on products and prices. Online shopping experience has conditioned consumer buying behaviour as they now research, select and buy new cars differently. The frequency of the dealership visits has significantly decreased as most of the time is spent online. As the result, the role of a salesperson in the new car buying decision process is becoming redundant and, in most instances, reduced to transactional dealmaker. The study explores how the phenomenon of the internet has radically changed the consumer buying behaviour and how this poses a threat to the future of the dealerships in their current form of brick and mortar as well as the role of a salesperson in the car buying process.
- Full Text:
- Date Issued: 2020
- Authors: Dlamini, Andile
- Date: 2020
- Subjects: Consumer behavior -- South Africa , Decision making Electronic commerce
- Language: English
- Type: Thesis , Masters , MBA
- Identifier: http://hdl.handle.net/10948/50502 , vital:42205
- Description: The study investigates the influence of the internet on the buying behaviour of new cars customers during their decision-making process. The advent of the internet has transformed the manner customers search for information to support their purchase decision making process. The traditional purchase process for new cars has been impacted by the growth of the internet and other related digital technologies like mobile phones particularly smartphones. The ease of access to the internet has empowered consumers by promoting market transparency which has allowed customers to have influence on products and prices. Online shopping experience has conditioned consumer buying behaviour as they now research, select and buy new cars differently. The frequency of the dealership visits has significantly decreased as most of the time is spent online. As the result, the role of a salesperson in the new car buying decision process is becoming redundant and, in most instances, reduced to transactional dealmaker. The study explores how the phenomenon of the internet has radically changed the consumer buying behaviour and how this poses a threat to the future of the dealerships in their current form of brick and mortar as well as the role of a salesperson in the car buying process.
- Full Text:
- Date Issued: 2020
Investigating the feminist significance of Lars von Trier's representation of women in his Golden Heart Trilogy (1996/1998/2000) and Antichrist (2009)
- Authors: Evans, Melissa Albie
- Date: 2012
- Subjects: Motion picture producers and directors , Feminism , Anti-feminism , Second-wave feminism , Trier, Lars von, 1956-
- Language: English
- Type: Thesis , Masters , MA
- Identifier: vital:8409 , http://hdl.handle.net/10948/d1011634 , Motion picture producers and directors , Feminism , Anti-feminism , Second-wave feminism , Trier, Lars von, 1956-
- Description: Despite critics‟ negative appraisal of Lars Von Trier's Antichrist (2009) for its ostensible misogyny, a deep thematic resonance exists between its representation of women as historical victims of patriarchal discourse, and the positive representations of women as Christ-like figures found in his Golden Heart Trilogy (1996/1998/2000). Arguably, it is important to recognize this, because these films together comprise an exercise in cinematic resistance to the narratives of the „backlash‟ against women's rights, thematized by Susan Faludi in her Backlash: The Undeclared War Against American Women; resistance which is undermined when these films are considered disparate or incongruous.
- Full Text:
- Date Issued: 2012
- Authors: Evans, Melissa Albie
- Date: 2012
- Subjects: Motion picture producers and directors , Feminism , Anti-feminism , Second-wave feminism , Trier, Lars von, 1956-
- Language: English
- Type: Thesis , Masters , MA
- Identifier: vital:8409 , http://hdl.handle.net/10948/d1011634 , Motion picture producers and directors , Feminism , Anti-feminism , Second-wave feminism , Trier, Lars von, 1956-
- Description: Despite critics‟ negative appraisal of Lars Von Trier's Antichrist (2009) for its ostensible misogyny, a deep thematic resonance exists between its representation of women as historical victims of patriarchal discourse, and the positive representations of women as Christ-like figures found in his Golden Heart Trilogy (1996/1998/2000). Arguably, it is important to recognize this, because these films together comprise an exercise in cinematic resistance to the narratives of the „backlash‟ against women's rights, thematized by Susan Faludi in her Backlash: The Undeclared War Against American Women; resistance which is undermined when these films are considered disparate or incongruous.
- Full Text:
- Date Issued: 2012
Normative value systems as portrayed by V.N.M. Swaartbooi and V. Magadla
- Zideba-Thomas, Cynthia Daniswa
- Authors: Zideba-Thomas, Cynthia Daniswa
- Date: 2007
- Subjects: Xhosa literature -- History and criticism , Xhosa (African people) -- South Africa -- Social life and customs -- 20th century , Language and culture -- South Africa
- Language: English
- Type: Thesis , Masters , MA
- Identifier: vital:8441 , http://hdl.handle.net/10948/650 , Xhosa literature -- History and criticism , Xhosa (African people) -- South Africa -- Social life and customs -- 20th century , Language and culture -- South Africa
- Description: This study will focus on norms and value systems as portrayed by two female Xhosa writers. The aim of this study is to show how normative value systems are represented by two female Xhosa female writers. It also aims to show the effects of these systems on women. The method of research will be based on survey of Xhosa literature focusing on the following two books, Inzol ‘enkundleni, by V. Magadla and UMandisa by V.N.M. Swaartbooi.
- Full Text:
- Date Issued: 2007
- Authors: Zideba-Thomas, Cynthia Daniswa
- Date: 2007
- Subjects: Xhosa literature -- History and criticism , Xhosa (African people) -- South Africa -- Social life and customs -- 20th century , Language and culture -- South Africa
- Language: English
- Type: Thesis , Masters , MA
- Identifier: vital:8441 , http://hdl.handle.net/10948/650 , Xhosa literature -- History and criticism , Xhosa (African people) -- South Africa -- Social life and customs -- 20th century , Language and culture -- South Africa
- Description: This study will focus on norms and value systems as portrayed by two female Xhosa writers. The aim of this study is to show how normative value systems are represented by two female Xhosa female writers. It also aims to show the effects of these systems on women. The method of research will be based on survey of Xhosa literature focusing on the following two books, Inzol ‘enkundleni, by V. Magadla and UMandisa by V.N.M. Swaartbooi.
- Full Text:
- Date Issued: 2007
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