- Title
- Mapping the Radio KC community : a case study assessing the impact of participatory research methods in assisting community radio producers to identify programming content
- Creator
- Davidson, Brett Russell
- Subject
- Radio broadcasting -- South Africa -- Paarl
- Subject
- Radio stations -- South Africa -- Paarl
- Subject
- Radio journalism -- South Africa -- Paarl
- Subject
- Radio broadcasters -- Research -- South Africa -- Paarl
- Subject
- Mass media -- Political aspects -- South Africa
- Subject
- Mass media -- Social aspects -- South Africa
- Subject
- Radio in community development
- Date Issued
- 2004
- Date
- 2004
- Type
- Thesis
- Type
- Masters
- Type
- MA
- Identifier
- vital:3497
- Identifier
- http://hdl.handle.net/10962/d1003716
- Identifier
- Radio broadcasting -- South Africa -- Paarl
- Identifier
- Radio stations -- South Africa -- Paarl
- Identifier
- Radio journalism -- South Africa -- Paarl
- Identifier
- Radio broadcasters -- Research -- South Africa -- Paarl
- Identifier
- Mass media -- Political aspects -- South Africa
- Identifier
- Mass media -- Social aspects -- South Africa
- Identifier
- Radio in community development
- Description
- This thesis deals with the introduction of participatory research methods to programming staff working at Radio KC, a South African community radio station based in Paarl, in the Western Cape province. The focus is on a series of workshops conducted at the station, dealing with research tools developed to enable station workers to undertake research of their community. The aim was to determine, by means ofa case study, whether the introduction of participatory research methods could improve the ability of community broadcasters to facilitate democratic participation among the communities in which they operate. More particularly, the thesis assesses whether the application of such methods has improved the ability of the programming staff that were involved in this case study to identify a wider range of stories and voices within their target community, for inclusion in programming content. The participatory research techniques that are applied at the radio station are based on ideas in 'civic mapping' developed by Harwood and McCrehan (1996) under the auspices of The Pew Center for Civic Journalism, and supplemented by insights from Friedland (2001) and Downs and Stea (1977) about the cognitive, normative and imagined dimensions of community. All of the ideas and techniques were adapted for the South African situation. The findings of the research project illustrate that for community stations, the key concepts of 'community' and 'participation' are highly complex ones and that stations need assistance to apply these concepts in their everyday practice. The account of the intervention at Radio KC shows that the process did indeed assist the individual research participants to better deal with the application of these concepts. It did not, however, make much impact on the station as a whole. Reasons for this are believed to lie in the organisational dynamics of the station, and the fact that the model as applied in this case did not provide a means for tackling the agendas, investments and power relations that define the activities of individuals at a given community radio station - what Hochheimer (1993) talks about as the entrenchment of power and personalities. In order to address these shortcomings, an attempt is made to develop a model for future application, which places the mapping process within the context of a broader strategic planning process, focussed on a station's programming schedule.
- Format
- 177 leaves
- Format
- Publisher
- Rhodes University
- Publisher
- Faculty of Humanities, Journalism and Media Studies
- Language
- English
- Rights
- Davidson, Brett Russell
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