- Title
- The influence of the environment on nature-based adventure tourism
- Creator
- Giddy, Julia K
- Subject
- Human ecology
- Subject
- Tourism -- Environmental aspects
- Subject
- Adventure travel
- Date Issued
- 2016
- Date
- 2016
- Type
- Thesis
- Type
- Doctoral
- Type
- DPhil
- Identifier
- http://hdl.handle.net/10948/9296
- Identifier
- vital:26561
- Description
- Adventure tourism (AT) is a rapidly growing subsector of the tourism industry. With the recent increase in AT, the nature of the industry is undergoing major changes. Originally a small and relatively specialized sector of tourism, AT is now expanding to include ommercialized and larger scale operations. This creates a need to re-evaluate the AT industry in the context of these new, highly commercialized and often “manufactured” adventure experiences. Although there are many definitions and conceptualizations of what onstitutes AT, it is most often referred to as tourism experiences that involve some element of risk and typically take place in outdoor natural environments. Inherent in the definition of AT is the natural environment, however very little research has focused on the role of the environment in AT. The interaction between humans and the environment is one of the most fundamental relationships of human existence. Within this context, existing research largely focuses on the influence of humans on the environment. However, it is important to also understand how the environment influences human behaviour. This thesis, therefore, seeks to examine the influence of the environment on humans in the AT context. It does so by analyzing three primary aspects of human-environment interaction in AT participation. The first is participants’ ‘value system’including their general perspectives of the environment and previous experience with AT. The second focuses on the relative strength and nature of environmental influences on AT motivations. The final aspect delves into the role of the environment in enhancing AT experiences and satisfaction. These assessments were done by analyzing questionnaires collected from participants in eight commercial AT operations along the Cape South Coast of South Africa. Data was primarily based on responses to statements using a 5 point Likert Scale. The responses were analyzed and discussions utilized results based on descriptive statistics, significance levels based on onesample t-tests, frequency distributions and analysis of variance (ANOVAs) which divided the data based on activity type. In addition Pearson’s Product Moment Correlations were conducted to assess linkages between different components of the thesis. The results that emerged from this thesis show that the environment plays an important role in AT participation. The value system of commercial AT participants demonstrated a level of general experience with AT as well as moderate environmental values. The strength of the environment in the motivations to participate in AT emerged quite substantially. Reflective interactions with nature (i.e. learning about the environment, and appreciating nature’s beauty) were found to be amongst the most significant internal motivation factors for participation. Interestingly, although the vast majority of research focuses on the Risk/Thrill element of AT motivations, it was not found to be an important motivation factor amongst the vast majority of AT participants. The environmental aspects of the destination were found to be, by far, the most significant external motivation factor, implying that the selection of destination for AT participation is largely based on the environment in which the activity takes place. Participants were also found to have strong, positive emotional experiences as a result of AT participation,which were significantly enhanced by the environment in which the activities took place. In addition, as a result of these positive experiences, emotionally and with the environment, participants were highly satisfied with the AT experiences. The culmination of the results discussed above was the development of a modified, empirically-tested framework for human-environment interaction in the AT context. The final framework demonstrated links between various components of human-environment interaction. Strong links were found between motivations, experiences and satisfaction while relatively weak links were found between the value system of participants and their subsequent motivations. The framework was developed for the possibility of applying it to other contexts. The findings in this thesis demonstrate that the environment does, in fact, play an important role in the interaction between humans and the environment in AT. They emphasize the relatively significant influence that the environment has on the motivations and experiences of AT participants.
- Format
- xx, 255 leaves
- Format
- Publisher
- Nelson Mandela Metropolitan University
- Publisher
- Faculty of Science
- Language
- English
- Rights
- Nelson Mandela Metropolitan University
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