- Title
- All about the abs: discourse of health in the negotiation of masculine body-image
- Creator
- Plüg, Simóne
- Date Issued
- 2015
- Date
- 2015
- Type
- text
- Type
- article
- Identifier
- http://hdl.handle.net/10962/143793
- Identifier
- vital:38283
- Identifier
- https://ischp.files.wordpress.com/2015/08/ischp_2015_abstract_booklet.pdf
- Description
- This paper explores contemporary South African masculinities and how aspects of consumer culture interweave the self and body-image where “the prime purpose of the maintenance of the inner body becomes the enhancement of the appearance of the outer body” (Featherstone, 1991, p. 171). It details a study of young men in Durban, using a qualitative research design and a social constructionist theoretical framework to explore the discourses participants use when discussing their own and other male bodies. It highlights the ways in which consumerism, the media, and other social dynamics promote and silence different discourses around what constitutes a desirable man in 21st century South Africa. The paper presents a detailed exploration of the ‘healthy body’ discourse, discussing how it shaped men’s engagement in self-sculpting practices and provided a means by which the participants came to understand and manage their gendered identities.
- Format
- Language
- English
- Relation
- International Society of Critical Health Psychology (ISCHP)
- Relation
- Plüg, S., 2015. All about the abs: Discourse of health in the negotiation of masculine body-image. International Society of Critical Health Psychology (ISCHP). 9th Biennial Conference, Rhodes University, Grahamstown, South Africa
- Relation
- International Society of Critical Health Psychology (ISCHP) volume 2015 number 0 2015
- Rights
- Publisher
- Rights
- Use of this resource is governed by the terms and conditions of the Rhodes University Proatia Statement (https://www.ru.ac.za//governance/proatia/)
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| Thumbnail | File | Description | Size | Format | |||
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| View Details Download | SOURCE1 | 2015 International Society of Critical Health Psychology (ISCHP).pdf | 765 KB | Adobe Acrobat PDF | View Details Download |