- Title
- Towards a better understanding of information systems strategy options and its link with business strategy
- Creator
- Buchanan, Darryl Vaughn
- Subject
- Management information systems
- Subject
- Strategic planning -- Data processing
- Subject
- Information technology -- Management
- Date Issued
- 2004
- Date
- 2004
- Type
- Thesis
- Type
- Masters
- Type
- MBA
- Identifier
- vital:10864
- Identifier
- http://hdl.handle.net/10948/267
- Identifier
- Management information systems
- Identifier
- Strategic planning -- Data processing
- Identifier
- Information technology -- Management
- Description
- There is considerable evidence that the strategic use of Information Systems can lead to a competitive advantage. There is however, a marked lack of understanding of the options available, as well as the smooth coordination of Information Systems strategy with Business strategy. This paper provides insight into the role of Information Systems and its link with business strategy. It focuses on Information Systems strategy options, and explores the criteria needed for successful Information Systems strategy and Business strategy alignment. The paper presents and examines the results of a study of strategic alignment at Volkswagen of South Africa. Data was obtained from business and Information Technology executives. The result of the study enables Volkswagen not only to benchmark themselves, but also provides direction to enable successful business/IT alignment. It identifies specific actions necessary to ensure that IT is being used to appropriately enable or drive the business strategy.
- Format
- vi, 74 leaves
- Format
- Publisher
- Port Elizabeth Technikon
- Publisher
- Faculty of Management, Business Administration
- Language
- English
- Rights
- Nelson Mandela Metropolitan University
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