- Title
- The effectiveness of the strategic decision-making process in an automotive multinational company
- Creator
- Naidoo, Kushen
- Subject
- Strategic planning Decision making
- Subject
- Automobile industry and trade
- Date Issued
- 2017
- Date
- 2017
- Type
- Thesis
- Type
- Masters
- Type
- MBA
- Identifier
- http://hdl.handle.net/10948/50055
- Identifier
- vital:41997
- Description
- Strategic decision-making has become a crucial part of running an organisation as a result of globalisation. When large multinational companies grow over time there will need to be an emphasis on making effective strategic decisions in order to operate the multinational successfully. Currently most of the strategic decisions are made at the parent company within ABC Automotive. The aim of this study was to determine what decisions could be made by the local subsidiary instead of decisions being made at the parent company. The objective of this paper was compiled in order to investigate the effectiveness of the strategic decision-making process within an automotive multinational company by gathering relevant information through specified communication channels. This study follows a case study format of ABC Automotive based in South Africa. The study focuses on describing the decision-making process in an automotive multinational company with an emphasis on centralised and decentralised strategic decision-making processes. This is supported by defining the steering department of the automotive multinational company under the study called ABC Automotive. From the literature reviewed this study focusses on main strategic key decisions which are; financial; production; marketing; operational; employment; personnel; and research and development. The study is then concluded with recommendations made by the researcher based on the literature review and the empirical study. The recommendations include the description of which decisions ABC Automotive is able to make at the local subsidiary as opposed to decisions being made at the parent company.
- Format
- xi, 110 leaves
- Format
- Publisher
- Nelson Mandela Metropolitan University
- Publisher
- Faculty of Business and Economic Sciences
- Language
- English
- Rights
- Nelson Mandela Metropolitan University
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|---|---|---|---|---|---|---|---|
| View Details Download | SOURCE1 | K. Naidoo_Treatise_Final_2017.03.22.pdf | 1 MB | Adobe Acrobat PDF | View Details Download |