Cellphones and whistles: Exploring the communicative ecology and sociality of the Enkanini informal settlement in Makhanda
- Authors: Baloyi, Karabo
- Date: 2021-10-29
- Subjects: Communication models , Cell phones Social aspects South Africa Makhanda , Cell phones Economic aspects South Africa Makhanda , Squatter settlements South Africa Makhanda , South Africa Social conditions 1994- , South Africa Economic conditions 1991- , South Africa Social life and customs , Communication Economic aspects South Africa Makhanda , Whistles South Africa Makhanda , Decolonization South Africa Makhanda , Communicative ecology
- Language: English
- Type: Master's theses , text
- Identifier: http://hdl.handle.net/10962/191046 , vital:45053
- Description: This thesis explores the communicative ecology in the Enkanini informal settlement in Makhanda, and in particular their use of mobile phones and whistles to build a sense of community. It makes the case for word-of-mouth as an integral part of the communicative ecology despite not being a technological device. It then examines the sociality that arises from the use of these devices, and how coloniality impacts on the participants’ everyday experiences. The research was conducted through telephonic in-depth interviews with participants. To corroborate some of the content drawn from interviews, I used Grocott’s Mail, Makhanda’s only independent newspaper as an archival source, as well as some of the participants’ Facebook profiles. This research argues that as a consequence of coloniality, Enkanini’s residents suffer socio-economic challenges, and thus are unable to use digital technologies as much as they might like to, to communicate with their neighbours. As a consequence, word-of-mouth is their main form of communication with one another. Whistles are the ‘low-tech’ device used for community-wide communication to alert residents of an emergency, or about a meeting or protest. My findings contest generalised claims of society moving towards a network sociality, where individuality and project-based communication is valued over more communal forms of living. They also demonstrate the ways in which coloniality shapes almost every aspect of marginalised people’s lives, making word of mouth the most significant form of communication, notwithstanding the apparent availability of digital technology. It also shows how a marginalised group uses the resources it has to pressure local government officials to provide them with the basis infrastructure they need for survival. , Thesis (MA) -- Faculty of Humanities, Journalism and Media Studies, 2021
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- Date Issued: 2021-10-29
“This may not be your grandmother’s page, but we will definitely talk about her”: Lusaka women and the Zambian Feminists Facebook page
- Authors: Kasanga, Chishimba
- Date: 2021-10-29
- Subjects: Feminists Zambia , Social media and society Zambia , Facebook (Firm) , Feminism Africa , Women Zambia Social conditions , Sex role Zambia , Patriarchy Zambia , Digital activism , Zambian Feminists
- Language: English
- Type: Master's theses , text
- Identifier: http://hdl.handle.net/10962/190122 , vital:44965
- Description: The internet has facilitated the creation of a global community of feminists who use it both for discussion and activism. Recently, high-profile campaigns, such as #MeToo and #AmINext, have garnered massive support online, attracting tens of thousands of women in diverse social and geographical spaces who have used the internet as forums for discussion and a route for activism. However, there are still parts of the world where feminism is a contentious topic, and one such place is Zambia, where the Facebook page Zambian Feminists, seeks to challenge patriarchy and gender non-conformity in a highly heteronormative society. This study investigates how prolific women fans of the Zambian Feminists page contest, negotiate and appropriate meanings from the posts and associated comments into their lives as “everyday feminists”. As a reception study, it inquires into how Lusaka women fans of the page negotiate their roles as strong feminists online and their offline social roles as women, mothers, daughters and wives living in a patriarchal and conservative society. The study draws primarily on qualitative research methods, specifically qualitative focus group discussions and individual in-depth interviews, to investigate this audience’s reception of the page’s content. The study establishes that Zambian Feminists is consumed in a complex environment where contesting notions of Christianity, traditionalism, and modernity are at play. The study also shows how a Christian nationalism discourse acts as a stumbling block to women fans identifying as feminists and women fans who identify as members of the LGBTIQ community, as they must negotiate and construct their identity against this prevailing discourse. The study concludes that inasmuch as the Zambian Feminist page provides a platform for women to ‘call out’ and challenge patriarchy, sexism and misogyny, the offline space is more difficult to overcome; Zambian women continue to conform to patriarchal norms as they construct and negotiate their feminism in line with the broader societal gender order. , Thesis (MA) -- Faculty of Humanities, Journalism and Media Studies, 2021
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- Date Issued: 2021-10-29
Media consumption and identity formation: the consumption of Latin American telenovelas in two neighbourhoods of Maputo in Mozambique
- Authors: Ofumane, Alvo Naftal
- Date: 2021-10-29
- Subjects: Television soap operas Mozambique Maputo , Identity (Psychology) and mass media Mozambique Maputo , Television soap operas History and criticism , Visual reception theory Mozambique Maputo , Mozambique Politics and government , Mozambique Social conditions , Mozambique Social life and customs
- Language: English
- Type: Master's theses , text
- Identifier: http://hdl.handle.net/10962/192287 , vital:45212
- Description: This study explores how the residents of two neighbourhoods in Maputo, KaMaxakeni and KaMpfumo interact with and make meanings of (Latin American) telenovelas, as part of their identity formation process. It is guided by questions on how the residents of these two neighbourhoods interact with telenovelas in their daily lives; how this shapes their own values and understanding of themselves and the world in which they live; what aspects of telenovelas they value, and what meanings they make from them; and, finally, what determines their choices of media consumption. The study adopted reception theory, rooted in qualitative methodology. This approach explores the ‘insider’s’ perspective of the research subjects, taking the actors’ perspective as the empirical point of departure. Using a purposive theoretical sampling procedure, targeting those families who are avid viewers of telenovelas, the data were generated through participant observation, focus groups discussions, and individual interviews. To understand and interpret the interface between the telenovela (medium) and its viewers (audience) in Maputo, the study used qualitative thematic content analysis of the telenovelas viewing process by the residents of KaMpfumo and KaMaxakeni. The data show that the residents of KaMpfumo and KaMaxakeni in Maputo interact and make sense of the telenovelas in various ways. Telenovelas are used as an educational tool; they are used to reinforce daily life world practices; they s shape people’s personal character; they become another family presence; they are used to build or strengthen physical and virtual viewing networks, and, “Pure” telenovela viewing is a relatively rare occurrence. , Thesis (MA) -- Faculty of Humanities, Journalism and Media Studies, 2021
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- Date Issued: 2021-10-29
Exploring the political economy of the broadcast and distribution of the Mzansi Super League in South Africa
- Authors: Pettitt, Stephen John
- Date: 2021-10-29
- Subjects: Cricket Political aspects South Africa , Discrimination in sports South Africa , South Africa Social conditions , South Africa Economic conditions , Broadcasting South Africa , Cricket South Africa (Organization) , Television broadcasting of sports , Free-to-air broadcasting (FTA) South Africa , Mzansi Super League
- Language: English
- Type: Master's theses , text
- Identifier: http://hdl.handle.net/10962/192308 , vital:45215
- Description: This thesis is a critical political economy analysis of the role played by the broadcast and distribution of the Mzansi Super League (MSL), a T20 cricket tournament in South Africa, in the transformation project of Cricket South Africa (CSA). The case study methodology is based on the four-leaf clover framework developed by Ruth Teer-Tomaselli. Cricket in South Africa is often viewed as a white and middle-class dominated sport, and CSA has been mandated to redress the historical racially segregated sport through a transformation agenda that focuses on changing the demographics of cricket. This paper investigates how the broadcast of a cricket tournament like the MSL on a Public Service Broadcaster (PSB) can have a positive effect on transformation due to the increased access and wider distribution. The broadcast regulations acknowledge this, as is seen in the introduction of ICASA draft regulations seeking to make more sport available on PSBs. The South African sports broadcast landscape is dominated by MultiChoice’s SuperSport, which has acquired a monopoly on sports broadcasting. The South African Broadcast Corporation (SABC) cannot compete, given its financial difficulties. A fall-out between CSA and SuperSport meant the SABC broadcast the MSL tournament, which lost CSA revenue but gained it a bigger audience. This thesis uses lived experiences and examples to illustrate that despite a financial loss, the wider media distribution of cricket will have positive effects on transformation that could counter the financial loss, especially if CSA creates new streams of income so that it relies less on broadcast revenue. In the current climate, however, compounded by internal financial and management issues, CSA cannot afford to forego the revenue from a private broadcaster and thus has no choice but to pursue a deal with a private broadcaster and lose out on the potential benefits of a wider audience. , Thesis (MA) -- Faculty of Humanities, Journalism and Media Studies, 2021
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- Date Issued: 2021-10-29
Generation news: Consuming, sharing, and producing news across generations in five Johannesburg households
- Authors: Silber, Gerson Russel
- Date: 2021-10-29
- Subjects: Baby boom generation South Africa , Generation Y South Africa , Conflict of generations South Africa Johannesburg , Generations South Africa Johannesburg , Digital media South Africa , Social media and journalism South Africa , Digital media Social aspects South Africa , News audiences South Africa
- Language: English
- Type: Master's theses , text
- Identifier: http://hdl.handle.net/10962/192342 , vital:45217
- Description: This study sets out to explore the meaning, extent, and impact of the generational divide, between so-called Baby Boomers and their Millennial offspring, on the way news is accessed, consumed, shared, and produced in five purposively selected households in the Johannesburg area. Aside from these widely-used generational identifiers, Baby Boomers and Millennials are also commonly referred to as Digital Immigrants and Digital Natives, respectively. However, in a world where smartphones have become commonplace, and internet connectivity via fixed broadband and mobile data is ubiquitous, it can be argued that digital technologies now serve as a link, or perhaps even a bridge, between younger and older generations living in the same household. The study aims to put this proposition to the test, by interrogating the role of news as a conduit for storytelling and information-sharing in environments where each occupant will typically be using their own devices, with a wide variety of personally-curated news sources and platforms at their fingertips. This fragmentation or individualisation of access to news stands in sharp contrast to the communal traditions of the pre-Internet era, during which families would gather around the TV set to watch the evening newscast, or share sections of the Sunday newspaper according to their age and interest. This research, which seeks to address a gap in the literature of research into intra-generational news consumption in family households in the digital era, identifies points of intersection as well as diversion in media usage habits. An example of the former is the prevalence of WhatsApp as a centralised "meeting-point" for the sharing of useful, hyper-localised information within the family group, and beyond that, as a cross-generational news and discussion platform in its own right. On the opposite end of the spectrum, the study explores strict and seemingly counterintuitive divides between the generations, with some Millennial respondents rejecting social media platforms as "pointless and invasive, and some Baby Boomer parents embracing the platforms as forums for free expression and networking. In line with the key research question, which seeks to identify and analyse news usage and consumption across the generations in a selection of family households, the study considers the ways in which families in the digital era are creating a culture of shared interests and the active sharing of news, breaching the boundaries of their private spaces in a microcosm of the Habermasian public sphere of discourse and opinion. , Thesis (MA) -- Faculty of Humanities, Journalism and Media Studies, 2021
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- Date Issued: 2021-10-29