An evaluation on the impact of Forte FM's HIV/AIDS campaign programmes on listeners : a case study of Golf Course and Ntselamanzi residents, Alice
- Authors: Jeke, Christopher
- Date: 2014
- Subjects: AIDS (Disease) in mass media Mass media in health education--South Africa Health promotion--South Africa
- Language: English
- Type: Thesis , Masters , Communication
- Identifier: http://hdl.handle.net/10353/17417 , vital:40966
- Description: HIV/AIDS has rapidly spread globally since its inception more than three decades ago and almost every sort of communication media have been utilised to disseminate information helpful to reduce its spread. This research is based on a case study of Forte FM’s HIV/AIDS campaign programmes in the reduction of the spread of HIV/AIDS in Golf Course and Ntselamanzi areas in Alice, Eastern Cape. To explore and evaluate the effectiveness of Forte FM’s HIV/AIDS programmes, the researcher employed a descriptive qualitative research paradigm whereby convenience and purposive non-probability sampling methods were used to draw samples of participants for focus groups and in-depth interviews. Bearing in mind the total population of Golf Course and Ntselamanzi residential areas, the researcher perceived it applicable to establish two focus groups in each area consisting of at least eight participants in each focus group, making a total of four focus groups for both areas. Additionally, the radio programmes manager was also interviewed for her views. The collected data were analysed thematically to infer the meaning and present the findings. The findings revealed that the station disseminates influential information towards socio-behavioural change in the reduction of the spread of HIV/AIDS in Golf Course and Ntselamanzi. The research participants expressed that the station’s programmes on HIV/AIDS awareness are easily understood and influence their behaviour as they enlighten and educate them about the dangers of HIV/AIDS and how to reduce its spread. Another critical finding of this study as highlighted by the participants is the use of local language in these programmes which listeners view as a contributing element towards the reduction of the spread of this epidemic disease. The findings also showed that the station’s radio programmes have been effective for the fact that the station depends more on two-way participatory communication whereby listeners are involved and participate in the development and running of these programmes.
- Full Text:
- Date Issued: 2014
The challenges facing the National Rural Youth Service Corps' (NARYSEC) skills development programme implementation in the Eastern Cape province of South Africa : a case study of O.R. Tambo district municipality
- Authors: Magwentshu, Kanyisa
- Date: 2014
- Subjects: Youth -- Employment Vocational guidance Youth development
- Language: English
- Type: Thesis , Masters , MSoc
- Identifier: http://hdl.handle.net/10353/12803 , vital:39363
- Description: The purpose of the study was to investigate the challenges facing the National Youth Service Corps’ (NARYSEC) skills development programme implementation in the OR Tambo District in the Eastern Cape Province. A secondary aim was to determine whether the actual NARYSEC implementation matches the desirable needs of the poverty-stricken unemployed NARYSEC beneficiary participants and their communities. The study, which was framed within Amartya Sen’s Capability and Entitlement Approaches (1985), used multiple data collection instruments – (1) semi-structured survey questionnaire, (2) face-to-face semi-structured interviews, (3) semi-structured telephonic interviews and (4) key expert informant in-depth face-to-face interviews – to collect data from 73 NARYSEC participants and three expert informants (N=76). The study used purposive and snowball sampling strategies in selecting the participants. Data was analysed using thematic data analysis technique and the results suggested that the NARYSEC skills development programme offered to unemployed youth in the resource depleted former homeland districts of the former Transkei of the Eastern Cape Province, did not achieve the NARYSEC objectives and the desirable needs of the NARYSEC beneficiaries and their communities. The evidence suggested that failure of the NARYSEC programme could be attributed to the implementation methods as well repeated cycles of mismatch between the official NARYSEC objectives of recruiting and developing rural youth to perform community service in their own communities and the actual NARYSEC implementation results. The study showed that one of the challenges NARYSEC programme faced was from the poorly structured implementation mechanisms, which were manned by untrained civil servants and not by skills development experts who were capable of implementing the programme successfully. The research findings also seemed to suggest that two of the major factors responsible for the NARYSEC programme failure in the Eastern Cape were the chronic implementation weaknesses stemming from the historical and contextual constraints dating back to the apartheid era. To enhance the NARYSEC objectives and the desirable needs of the unemployed rural youth and their communities, the study suggests the following: Firstly, it was recommended that policy planners and implementers should incorporate the desirable needs and aspirations of the youth and their communities into the NARYSEC programme design and implementation process. This recommendation is informed by the divergence that characterized the NARYSEC programme implementation. Secondly, it is suggested that the NARYSEC Monitoring &Evaluation process must be revamped in order to reverse the general trend of the poor monitoring and evaluation performance that characterised the NARYSEC programme implementation.
- Full Text:
- Date Issued: 2014