Foreign aid : in Africa and the middle east
- Authors: Mabaso, Sizakele Miki
- Date: 2020
- Subjects: Economic assistance -- Africa
- Language: English
- Type: Thesis , Masters , MPhil
- Identifier: http://hdl.handle.net/10948/48742 , vital:41067
- Description: The aim of this dissertation is to study the nature of Foreign aid in African and Middle Eastern countries. Examining what Foreign aid is, how it is identified and defined, what causes the need for Foreign aid and how Foreign aid affects the population in Africa and The Middle East? The ongoing debate between developed and developing countries about the state African and Middle Eastern countries are in makes the need for this study timely. This research was based on an analysis of relevant literature that reviews Foreign aid from the perspective of both donor and recipient. The findings underline the behaviour of Foreign aid in Africa and the Middle East as determined by numerous variables. For example, health and education play a big role when evaluating Foreign aid in African and Middle Eastern countries. The notable conclusion from this research is that Foreign aid is a huge challenge for both developed and developing countries. In various African and Middle Eastern countries, Foreign aid has stimulated economic growth as much as it has undermined development in many economic aspects. For instance, the issues of health and epidemics such as the Ebola Virus that continue to take the lives of many in Africa and HIV/ AIDS that continues to take the lives of our youth.
- Full Text:
- Date Issued: 2020
- Authors: Mabaso, Sizakele Miki
- Date: 2020
- Subjects: Economic assistance -- Africa
- Language: English
- Type: Thesis , Masters , MPhil
- Identifier: http://hdl.handle.net/10948/48742 , vital:41067
- Description: The aim of this dissertation is to study the nature of Foreign aid in African and Middle Eastern countries. Examining what Foreign aid is, how it is identified and defined, what causes the need for Foreign aid and how Foreign aid affects the population in Africa and The Middle East? The ongoing debate between developed and developing countries about the state African and Middle Eastern countries are in makes the need for this study timely. This research was based on an analysis of relevant literature that reviews Foreign aid from the perspective of both donor and recipient. The findings underline the behaviour of Foreign aid in Africa and the Middle East as determined by numerous variables. For example, health and education play a big role when evaluating Foreign aid in African and Middle Eastern countries. The notable conclusion from this research is that Foreign aid is a huge challenge for both developed and developing countries. In various African and Middle Eastern countries, Foreign aid has stimulated economic growth as much as it has undermined development in many economic aspects. For instance, the issues of health and epidemics such as the Ebola Virus that continue to take the lives of many in Africa and HIV/ AIDS that continues to take the lives of our youth.
- Full Text:
- Date Issued: 2020
An investigation of the use of social media news releases to create dialogue around brands
- Authors: Barnard, Marieka Helen
- Date: 2010
- Subjects: Social marketing -- South Africa , Social media -- South Africa -- Marketing , Branding (Marketing) -- South Africa , Brand name products -- South Africa
- Language: English
- Type: Thesis , Masters , MA
- Identifier: vital:8389 , http://hdl.handle.net/10948/1264 , Social marketing -- South Africa , Social media -- South Africa -- Marketing , Branding (Marketing) -- South Africa , Brand name products -- South Africa
- Description: This study aimed to provide South African public relations professionals with insights into the use of the Social Media News Release (SMNR) as a PR 2.0 tool that has the potential to elicit consumer-driven dialogue in social media channels about information, a brand, product or service advocated by the particular social media news release. Drawing on literature from fields such as public relations, new media studies, marketing, and consumer studies, an analysis of two South African SMNR case studies was conducted including the Samsung Omnia i900 SMNR and the Standard Bank Pro20 2008 and 2009 SMNRs. An in-depth content analysis applying limited designations analysis and detailed assertions analysis techniques was performed on selected content from the dedicated social media platforms linked to in the SMNRs to determine the origins, tone and thematic nature of communications on the platforms. A total of 2071 messages was analysed by means of content analysis across six social media platforms in the two case studies. In order to triangulate and support data, an online survey was conducted with 43 social media users as respondents in order to determine social media users’ interactions with the social media platforms and SMNRs. The study found that the social media platforms linked to the SMNRs in the two case studies largely successfully elicited and hosted social media user-generated conversations about the themes advocated by the SMNR. The Blog, Facebook and YouTube platforms proved to be most successful in generating social media conversation, while the Flickr, Twitter and Delicious platforms were less effective among South African consumers. It was found that social media news releases are likely to elicit consumer-driven dialogue on the dedicated social media platforms linked to by the SMNRs if the platforms are managed correctly. Factors that were identified as important management considerations include ensuring the relevancy and timeliness of content on the social media platforms, the involvement by the platform creator in stimulating and encouraging participation from social media users where necessary, as well as the swift response to user comments, deleting of spam comments and pro-active management of negative perceptions that may arise from user comments on the platforms.
- Full Text:
- Date Issued: 2010
- Authors: Barnard, Marieka Helen
- Date: 2010
- Subjects: Social marketing -- South Africa , Social media -- South Africa -- Marketing , Branding (Marketing) -- South Africa , Brand name products -- South Africa
- Language: English
- Type: Thesis , Masters , MA
- Identifier: vital:8389 , http://hdl.handle.net/10948/1264 , Social marketing -- South Africa , Social media -- South Africa -- Marketing , Branding (Marketing) -- South Africa , Brand name products -- South Africa
- Description: This study aimed to provide South African public relations professionals with insights into the use of the Social Media News Release (SMNR) as a PR 2.0 tool that has the potential to elicit consumer-driven dialogue in social media channels about information, a brand, product or service advocated by the particular social media news release. Drawing on literature from fields such as public relations, new media studies, marketing, and consumer studies, an analysis of two South African SMNR case studies was conducted including the Samsung Omnia i900 SMNR and the Standard Bank Pro20 2008 and 2009 SMNRs. An in-depth content analysis applying limited designations analysis and detailed assertions analysis techniques was performed on selected content from the dedicated social media platforms linked to in the SMNRs to determine the origins, tone and thematic nature of communications on the platforms. A total of 2071 messages was analysed by means of content analysis across six social media platforms in the two case studies. In order to triangulate and support data, an online survey was conducted with 43 social media users as respondents in order to determine social media users’ interactions with the social media platforms and SMNRs. The study found that the social media platforms linked to the SMNRs in the two case studies largely successfully elicited and hosted social media user-generated conversations about the themes advocated by the SMNR. The Blog, Facebook and YouTube platforms proved to be most successful in generating social media conversation, while the Flickr, Twitter and Delicious platforms were less effective among South African consumers. It was found that social media news releases are likely to elicit consumer-driven dialogue on the dedicated social media platforms linked to by the SMNRs if the platforms are managed correctly. Factors that were identified as important management considerations include ensuring the relevancy and timeliness of content on the social media platforms, the involvement by the platform creator in stimulating and encouraging participation from social media users where necessary, as well as the swift response to user comments, deleting of spam comments and pro-active management of negative perceptions that may arise from user comments on the platforms.
- Full Text:
- Date Issued: 2010
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